Made in Paris, inspired by California and the 70s
It all started with an obsession.
A chic, comfortable… and nowhere-to-be-found ribbed knit.
Truth be told, finding that kind of fabric was a bit like searching for the perfect pair of jeans.
Everyone talks about it, but no one has really found it.
After long weeks of searching, the collection did what ideas do when they start to get impatient: it took on sunset colors, dreamed of old cars, and went to get lost somewhere between California and the 70s.
This is how the very first J'ai la côte collection came to be.
An ode to freedom, designed to be as comfortable as it is stylish.
2026 Collection
J'ai la côte
The story of a little girl who dreamed of dressing women
Some dreams disappear.
Others wait.
Silently.
Patiently.
And then one day, they come back to find you.
This one had never left.
J'ai la côte.